What do Swizz Beatz, Ashanti, Wassim ‘Sal’ Slaiby, BustaRhymes, 21 Savage, Keyshia Cole, Sean Garrett, Camille Hyde, Teddy Riley, Timbaland, Brandy, Moe Shalizi, Hit-Boy, Ghostface-Killah, French Montana, T-Pain, Russell Westbrook, Troy Carter, The Weekend, D’Angelo, Quavo (Migos), Boi-1da, Nelly, Ghazi Shami, Jagged Edge, James Prince, Joey Albanese, Lil Wayne, Marshmello, Takeoff (Migos), G-Eazy, Gladys Knight, Pitbull, Josh Richards, Alicia Keys, Rick Ross, Monica, Fat Joe, Metallica, Mack Maine, Christina Aguilera, Babyface, Charli & Dixie D’Amelio, Snoop Dogg, 2 Chainz, John Legend, E-40, Raekwon, RZA, Miguel, Shawn Gee, Noah Beck, YungThug, Cash XO, Doja Cat, Lil Jon, Ty Dolla Sign, Bebe Rexha, Griffin Johnson, Too Short, David Grutman, John Imah, Scott Storch, James Johnson, DJ Premier, Charlamagne, Jadakiss, Ludacris, Shah, Jerving, Beenie Man, Tyga, Djirie, Tde, Fred Hammond, Harry Jowsey, Bounty Killer, Juicy J, Joe Budden, Erykah Badu, The Dream, Corey Maggette, Alex Warren, Gucci Mane, DJ Paul, Michael Rubin, Marc D’Amelio, Alan Azadeh, Josh Binder, Cam’ron, Madi Monroe, Jeezy Ne-Yo, Patti Labelle, Kouvr Annon, DJ Khaled, Ja Rule, Jill Scott, MannieFresh, Ebro, and Bryce Hall all have in common? They are all shareholders of Triller, which just announced it filed to make its public debut on the New York Stock Exchange this year, creating the largest creator-owned public offering in history.
What do Verizon, Nike, Activision, Hulu, DAZN, Nissan, L’Oréal, NYX, Comedy Central, Universal, WWE, Pepsi, P&G, NuBank, Mini, SBI Bank, HBO Max, Glamnetic, Walmart, McDonald’s, Coca-Cola, Neutrogena, Disney, Puma, Google, Lange Beauty, HINT, TiVo, Mike’s Hard Lemonade, Victoria Beer, CBS, Logitech, Dr. Pepper, Paramount, and Sony all have in common? They are all brands that have used Triller’s unique marketing and brand-driven tools, which include its AI called amplify, dubbed the “ChatGPT for brands.”
Many people remember Triller as a social media network that is destined to become the TikTok replacement. Triller, in fact, is a new breed of social marketing driven by AI, which sits at the intersection of virtually all social media networks, embedded into Instagram, Facebook, Snapchat, Twitter, and virtually every other social media network. Triller, at its heart, is an AI that sits waiting across virtually all social media, connecting brands and users, influencers and followers, and is perhaps one of the most powerful AI tools. Triller effectuates over 750,000,000+ quarterly interactions within these networks for some of the biggest brands and names in the world. Triller is much more than a social media network.
Amplify, Triller’s AI, has been referred to as the “ChatGPT” for brands. But that’s not all.
Triller has also made a name for itself in the world of combat sports. While combat sports and AI may not seem like natural bedfellows, the convergence becomes more obvious upon deeper investigation. In 2019, Triller tested its AI’s ability to effectuate digital transactions by putting on the renowned Tyson VS Jones pay-per-view extravaganza, marketing Mike Tyson’s return to boxing and Jake Paul’s entry into boxing. What was unique is that Triller was testing if it could cause pay-per-view buys through its AI. The result? The event became the largest digital pay-per-view in history and the sixth-largest pay-per-view in history. Triller went on to put on a number of record-setting combat sport events and eventually acquired bare-knuckle boxing-BKFC- the fastest-growing combat sport today. BKFC is eclipsing even the UFC in viewership on sites like YouTube and has recently taken the world by storm. Triller also acquired fight.tv, the largest combat sports app, which is in over 6.5 million households in the US and puts on over 2000 sports streaming events a year.
As Triller has agreements with virtually all of the top 100 largest influencers as part of its marketing and content programs, Triller then went on to acquire Julius, the largest online marketplace connecting brands and influencers, with over 25,000 brands connected to over 2.2 million influencers.
Triller seems to have started as the “TikTok replacement,” and it’s no surprise given that it did become the number one app in 80 countries overnight when the prospect of a TikTok ban looked likely, a record held by Triller alone, but in reality, this was really just a Trojan Horse.
Triller’s AI core, surrounded by its ownership of digital, content, commerce, and creator companies with a focus on the currently very hot combat sports space, and its entanglement with the creator community, music, and pop culture make it an extremely unique prospect. If its brands and shareholders are any indication of its value, Triller is set to make a large public debut.
With Amplify.ai being referred to as the ChatGPT for brands, ChatGPT recently valued at over $28 billion, the BKFC eclipsing in many aspects the UFC, and the UFC being valued at over $10 billion, Fite TV, its closest competitor DAZN, which has been reported to be worth close to $4 billion, set a nice reference range for Triller’s upcoming listing.
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